PACTIVE MANAGEMENT
Merrill Lynch’s longtime top-ranked investment strategist Richard Bernstein launched his own investment advisory firm, Richard Bernstein Advisors(RBA) in 2009 to apply his “top-down” macro strategy and quantitative analytical skills to real portfolios. He decided to combine his active asset allocation approach with passive investment instruments such as ETFs in what he trademarked as Pactive Management, which he believes is the wave of the future.
